DEVELOPMENT OF RELATIONSHIP MARKETING IN THE REPUBLIC OF KAZAKHSTAN

Authors

  • А. Топчакова Казахский национальный университет имени аль-Фараби
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Keywords:

RELATIONSHIP MARKETING

Abstract

In this article, the concept of relationship marketing practice and scope of the client and the resolution of conflicts arising between the contrast track.

References

1.1. Journals Marketing, “Marketing relationships concept” 2009.
2.2. Principles of Marketing Kotler F., M. Rostinter, 1996.
3.3. Weissman A. Marketing Strategy: 10 Steps to Success. Strategy Management: 5 factors of success. M. Interekspert, Economics, 2005.
4.4. “Marketing relationship in service” book, 2009.

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How to Cite

Топчакова, А. (2015). DEVELOPMENT OF RELATIONSHIP MARKETING IN THE REPUBLIC OF KAZAKHSTAN. Journal of Economic Research &Amp; Business Administration, 88(6), 64–66. Retrieved from https://be.kaznu.kz/index.php/math/article/view/824

Issue

Vol. 88 No. 6 (2011): Bulletin KazNU economy series

Section

ECONOMICS