Tulebayeva Н.; Kozhamkulova Ж. . Research of consumer behavior in the context of digitalization in the retail sector: the quantitative approach. Journal of Economic Research & Business Administration, [S. l.], v. 153, n. 3, p. 63–85, 2025. DOI: 10.26577/be202515335. Disponível em: https://be.kaznu.kz/index.php/math/article/view/2987. Acesso em: 31 jan. 2026.