РЫСБАЕВА, Б.; Кожахметова A. Foreign experience of using integrated marketing communications in managing of republic brand. Journal of Economic Research & Business Administration, [S. l.], v. 119, n. 1, p. 324–331, 2017. Disponível em: https://be.kaznu.kz/index.php/math/article/view/1852. Acesso em: 24 nov. 2024.